Watch out EMEA…here we come
For the past six-plus years, Expel has been a company firmly rooted in North America. It’s where a lot of our customers are, it’s where our people are, and it’s where we are making big strides in changing the cybersecurity landscape for the better—all to provide our customers with security that makes sense.
Today we’re excited to announce that we’re expanding “across the pond” and setting up shop in EMEA (the United Kingdom, Ireland, the Netherlands, and Sweden to be exact). Why are we making this move? Common cyber threats, like business email compromise (BEC), business application compromise (BAC), phishing, ransomware, cryptojacking, and more, impact companies globally. Our approach, centered around our combination of people, processes, and technology, can deliver the same positive cybersecurity outcomes to companies in these places that we’ve experienced at home.
We at Expel have proven that we can be effective in helping our customers mitigate these threats, and do so quickly, often hand-in-hand with our customers’ security teams. Plus, the collaborative experience in the Expel Workbench™ platform gives customers freedom in how they manage their security operations — whether that’s following along with live investigations, or receiving alerts at every step from when an investigation starts until it’s done. This transparency means customers always know what’s happening, and is a core value at Expel.
We’re fortunate to have a few EMEA-based customers already, so we’ve laid the groundwork for our approach in the region. We’re also employing a channel-first sales model that leverages resellers’ regional and industry-specific expertise. To meet the needs of our growing customer base, we’re building out our team. In fact, I’m Expel’s first Europe-based employee! You can read more about me and Expel in general here, if you’re interested! (BTW, we’re hiring).
We’re really thrilled to be expanding Expel into EMEA as the first step in our international journey. Keep an eye on our blog as we continue to share more information about our expansion into EMEA (and beyond)!